diff --git a/.env.defaults b/.env.defaults
index 7dcfcfcce..c4e523924 100644
--- a/.env.defaults
+++ b/.env.defaults
@@ -19,6 +19,7 @@ SITE_NAME=LBRY
 SITE_DESCRIPTION=Meet LBRY, an open, free, and community-controlled content wonderland.
 LOGO_TITLE=lbry.tv
 SIMPLE_SITE=false
+SHOW_ADS=true
 # OG
 
 OG_TITLE_SUFFIX=| lbry.tv
diff --git a/config.js b/config.js
index 4e832532c..1a0e81a0f 100644
--- a/config.js
+++ b/config.js
@@ -23,6 +23,7 @@ const config = {
   DEFAULT_LANGUAGE: process.env.DEFAULT_LANGUAGE,
   AUTO_FOLLOW_CHANNELS: process.env.AUTO_FOLLOW_CHANNELS,
   SIMPLE_SITE: process.env.SIMPLE_SITE === 'true',
+  SHOW_ADS: process.env.SHOW_ADS === 'true',
   PINNED_URI_1: process.env.PINNED_URI_1,
   PINNED_LABEL_1: process.env.PINNED_LABEL_1,
   PINNED_URI_2: process.env.PINNED_URI_2,
diff --git a/ui/component/channelContent/view.jsx b/ui/component/channelContent/view.jsx
index b2a1977be..dcdc04737 100644
--- a/ui/component/channelContent/view.jsx
+++ b/ui/component/channelContent/view.jsx
@@ -1,4 +1,5 @@
 // @flow
+import { SHOW_ADS } from 'config';
 import * as CS from 'constants/claim_search';
 import * as ICONS from 'constants/icons';
 import React, { Fragment } from 'react';
@@ -126,7 +127,7 @@ function ChannelContent(props: Props) {
           defaultOrderBy={CS.ORDER_BY_NEW}
           pageSize={defaultPageSize}
           infiniteScroll={defaultInfiniteScroll}
-          injectedItem={!isAuthenticated && IS_WEB && <Ads type="video" />}
+          injectedItem={SHOW_ADS && !isAuthenticated && IS_WEB && <Ads type="video" />}
           meta={
             <Form onSubmit={() => {}} className="wunderbar--inline">
               <Icon icon={ICONS.SEARCH} />
diff --git a/ui/component/recommendedContent/view.jsx b/ui/component/recommendedContent/view.jsx
index 191572c3a..bda16d9f6 100644
--- a/ui/component/recommendedContent/view.jsx
+++ b/ui/component/recommendedContent/view.jsx
@@ -1,4 +1,5 @@
 // @flow
+import { SHOW_ADS } from 'config';
 import React from 'react';
 import ClaimList from 'component/claimList';
 import Ads from 'web/component/ads';
@@ -78,7 +79,7 @@ export default class RecommendedContent extends React.PureComponent<Props> {
               type="small"
               loading={isSearching}
               uris={recommendedContent}
-              injectedItem={!isAuthenticated && IS_WEB && <Ads type="video" small />}
+              injectedItem={SHOW_ADS && !isAuthenticated && IS_WEB && <Ads type="video" small />}
               empty={__('No related content found')}
             />
           </WaitUntilOnPage>
diff --git a/ui/page/discover/view.jsx b/ui/page/discover/view.jsx
index 7f89fc40c..f10381894 100644
--- a/ui/page/discover/view.jsx
+++ b/ui/page/discover/view.jsx
@@ -1,4 +1,5 @@
 // @flow
+import { SHOW_ADS } from 'config';
 import * as ICONS from 'constants/icons';
 import React, { useRef } from 'react';
 import Page from 'component/page';
@@ -94,7 +95,7 @@ function DiscoverPage(props: Props) {
         tags={tags}
         hiddenNsfwMessage={<HiddenNsfw type="page" />}
         repostedClaimId={repostedClaim ? repostedClaim.claim_id : null}
-        injectedItem={!isAuthenticated && IS_WEB && <Ads type="video" />}
+        injectedItem={SHOW_ADS && !isAuthenticated && IS_WEB && <Ads type="video" />}
         meta={
           tag &&
           !isMobile && (
diff --git a/ui/page/search/view.jsx b/ui/page/search/view.jsx
index 08901f632..674ef4e80 100644
--- a/ui/page/search/view.jsx
+++ b/ui/page/search/view.jsx
@@ -1,5 +1,5 @@
 // @flow
-import { SIMPLE_SITE } from 'config';
+import { SIMPLE_SITE, SHOW_ADS } from 'config';
 import * as ICONS from 'constants/icons';
 import * as PAGES from 'constants/pages';
 import React, { useEffect, Fragment } from 'react';
@@ -118,7 +118,7 @@ export default function SearchPage(props: Props) {
               uris={uris}
               loading={isSearching}
               header={<SearchOptions additionalOptions={additionalOptions} />}
-              injectedItem={!isAuthenticated && IS_WEB && <Ads type="video" />}
+              injectedItem={SHOW_ADS && !isAuthenticated && IS_WEB && <Ads type="video" />}
               headerAltControls={
                 <Fragment>
                   <span>{__('Find what you were looking for?')}</span>